Omega Pharma is a worldwide vendor and manufacturer of prescription-free health and personal care products. Founded in 1987 in Belgium, they became a top 10 player in the global OTC market. The company started their direct operations in Turkey in 2009 with products for personal care, dermocosmetics, loss of weight, pediculosis, hand and foot health, depilation, deodorant and pregnancy and ovulation.
Omega Pharma started to use EnRoute Panorama as their mobile sales and distribution management tool as of October 2015. A total of 12 distributors and 45 sales representatives use EnRoute Panorama for a centralized control and management over the field.
Benefits of EnRoute Panorama for Omega Pharma within the scope of this project:
- Reaching sales and stock information instantly wherever there is an internet access
- Accurate tracking of all the products on distribution
- Measuring gain of in-store activities
- Ability to analyse the customer behaviours